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Specialist Topics Eliminating Stereotypes
Social Inclusion
Gender Equality
Diversity & Inclusion
Economic Empowerment
Ending Violence against Women
Women in the Workplace
Women on Boards and Senior Management Roles
Gender Responsive Planning and Programming
Inspirational role models
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MAY ABDEL ASIM Marketing Communications & Media
Social Development
Gender Equality


May Abdel Asim looks back on 18 years of work experience of which 13 years as an entrepreneur, founding and managing the boutique creative agency Media & More as well as two respected publications, What Women Want...Magazine and The Travel Mag.
With the launch of “What Women Want...Magazine” in 2006 she entered the field of media and publishing and established Mindfood Publications, and launched the only travel magazine in Egypt in 2010 named THE TRAVEL MAG.

Media & More is now a full service digital media agency and creative boutique serving various reputable clients from different business sectors in terms of social media handling, online marketing, design and development as well as content creation and viral video production since 2009.

With a degree in Mass Communications specialized in Integrated Marketing Communications, she began her career in marketing research and held various marketing posts ranging from telecommunications to FMCGs at local and multi-national companies until she founded her own business in 2006. In her free time she engages in diverse community work and social projects and is a mother of two girls.

She is a VV Grow MENA Fellow, VV Global Network Leader and a TedxCairoWomen 2016 Speaker. She has been appointed the WED Egypt Ambassador for 2016 to 2018 (Women Entrepreneurship Day) creating a network of female entrepreneurs in Egypt. She is the Founder of Hanefra7 Biki Emta, a movement by What Women Want...Magazine promoting female entrepreneurship and women empowerment. She is also the founder of Mish Asthma, a movement supporting under privileged children with Asthma in Egypt.


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